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A new-generation lipstick inspired by Monsieur Saint Laurent's iconic colour palette of red, fuchsia and orange in a collection of captivating couture shades that offer each complexion a customized look. Enveloped in a luxurious gold case designed by Creative Director Stefano Pilati, Rouge Pur Couture speaks elegance. Lips are saturated with intense, stay-true colour, thanks to the Coloureveal Technology while natural extracts provide comforting moisture that lasts all day.