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What it is: A lightweight yet long-wearing foundation that has been designed to look like skin. The Urban Decay Stay Naked Liquid Foundations are categorised by shade intensities, mastertones and undertones and are available in 50 shades designed to suit everyone's skin. Watch the video tutorial or read our Memo to find out how to find your perfect shade!
To work out your perfect shade match start with figuring out the intensity, this is essentially the colour of the foundation and is indicated by the number at the beginning of the colour name. Then select your mastertone, this refers to the overall tone on the surface of your skin. There are three mastertones: cool, neutral, warm. Each mastertone is indicated by the first letter in the shade name (C, N, W).Finally, pick your undertone, this refers to the natural hue below the surface of your skin. There are seven undertones, and this is indicated by the second letter in the shade name (P, B, G, N, Y, O, R).A cool mastertone has pink, blue, or green undertones.A neutral mastertone has a neutral undertone.A warm mastertone has yellow, orange, or red undertones.
What it does: This waterproof yet breathable formula moves with you! The stay-true colour minimises the appearance of pores so you always look like you.
Use it with:
Light coverage: Use a fluffier foundation brush to blend product into the skin.Medium coverage: Use a makeup sponge and press the product into the skin. Full coverage: Use a dense brush that you can blend and push product into the skin.