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It's Urban Decay's new groove.

Urban Decay doesn’t subscribe to beauty standards—because they want you to be whoever you want. Introducing their five new global citizens leading the charge to celebrate individuality – Lizzo, Joey King, Ezra Miller, Karol G and CL. Watch more...

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  • Urban Decay - BORN TO RUN ES PALETTE
    Urban Decay Born To Run Eyeshadow Palette
    $80.00
  • Urban Decay - Perversion Waterproof Mascara
    Urban Decay Perversion Waterproof Mascara
    $38.00
  • Urban Decay - Glitter Gel
    Urban Decay Heavy Metal Glitter Gel
    6 Shades
    $33.00
  • New
    Urban Decay - NAKED HONEY ES PALETTE
    Urban Decay Naked Honey Eyeshadow Palette
    $83.00
  • New
    Urban Decay - STAY NAKED CONC 2
    Urban Decay Stay Naked Correcting Concealer
    25 Shades
    $44.00
  • Urban Decay - STAY NAKED LIQUID 40CP
    Urban Decay Stay Naked Weightless Liquid Foundation
    50 Shades
    $60.00
  • Urban Decay - VICE LIQUID LIP 21
    Urban Decay Vice Lip Chemistry
    12 Shades
    $36.00
  • Urban Decay - Glitter Gel
    Urban Decay Heavy Metal Glitter Gel
    6 Shades
    $33.00
  • Urban Decay - NAKED RELOADED ES PAL
    Urban Decay Naked Reloaded Eyeshadow Palette
    $69.00
  • Urban Decay - BROW JOB BROW BLADE SHADE 4
    Urban Decay Brow Blade
    4 Shades
    $42.00
  • Urban Decay - BROW BEATER DARK
    Urban Decay Brow Beater
    4 Shades
    $36.00
  • Urban Decay - BROW ENDOWED DARK
    Urban Decay Brow Endowed
    6 Shades
    $43.00
  • Urban Decay - BROW JOB POMADE 3
    Urban Decay Double Down
    6 Shades
    $46.00
  • Urban Decay - Brow Finish Clear
    Urban Decay Brow Finish Clear
    $33.00
  • Urban Decay - NAKED CHERRY ES PALETTE
    Urban Decay Naked Cherry Eyeshadow Palette
    $83.00
  • Urban Decay - BF18 NAKED BASICS HEAT ES PLT
    Urban Decay Naked Heat Petite Eyeshadow Palette
    $47.00
  • Urban Decay - HI FI LIPGLOSS SHADE 2
    Urban Decay Hi-Fi Shine Ultra Cushion Lip Gloss
    16 Shades
    $36.00
  • Urban Decay - HI FI LIPGLOSS EXC BABY PINK
    Urban Decay MECCA Exclusive Hi-Fi Shine Ultra Cushion Lip Gloss
    4 Shades
    $36.00
  • Urban Decay - ALL NIGHTER CONC MED LT NEU
    Urban Decay All Nighter Waterproof Full-Coverage Concealer
    14 Shades
    $46.00
  • Urban Decay - SETTING SPRAY ANTI POLLUTION
    Urban Decay All Nighter Pollution Protection Environmental Defense Makeup Setting Spray
    $55.00
  • Urban Decay - Naked Heat Eyeshadow Palette
    Urban Decay Naked Heat Eyeshadow Palette
    $83.00
  • Urban Decay - THE VELVETIZER LOOSE POWDER
    Urban Decay The Velvetizer Translucent Mix-In Medium
    $41.00 - $55.00
  • Urban Decay - AFTERGLOW PALETTE
    Urban Decay Afterglow Palette
    $55.00
  • Urban Decay - THE ILLUMINIZER PRESS POWDER
    Urban Decay The Illuminizer Translucent Pressed Beauty Powder
    $55.00
  • Urban Decay - LIQUID LIGHT FIREBALL
    Urban Decay Liquid Aura Illuminating Mix-In Medium
    $52.00
  • Urban Decay - COMPLEX PRIMER OPTICAL ILLUS
    Urban Decay Optical Illusion Complexion Primer
    $57.00
  • Urban Decay - SETTING SPRAY ALL NIGHT NEW
    Urban Decay All Nighter Long Lasting Makeup Setting Spray
    $24.00 - $50.00
  • Urban Decay - DESLICK SETTING SPRAY 17
    Urban Decay De-Slick Oil Control Makeup Setting Spray
    $24.00 - $50.00
  • Urban Decay - COMPLEXION SPRAY CHILL NEW
    Urban Decay Chill Cooling And Hydrating Makeup Setting Spray
    $50.00
  • Urban Decay - SETTING SPRAY HYDRACHARGE
    Urban Decay Quick Fix Hydra-Charged Complexion Prep Priming Spray
    $23.00 - $49.00
  • Urban Decay - COMPLEX PRIMER DE SLICK
    Urban Decay De-Slick Complexion Primer
    $57.00
  • Urban Decay - All Nighter Liquid Foundation - 5.5
    Urban Decay All Nighter Liquid Foundation
    24 Shades
    $65.00
  • Urban Decay - 24 7 LIP PENCIL GASH
    Urban Decay 24/7 Glide-On Lip Pencil
    18 Shades
    $34.00
  • Urban Decay - VICE LIPSTICK 5
    Urban Decay Vice Lipstick
    60 Shades
    $34.00
  • Urban Decay - Beached Bronzer - Sunkissed
    Urban Decay Beached Bronzer
    2 Shades
    $48.00
  • Urban Decay - Afterglow 8 Hour Powder Highlighter - Aura
    Urban Decay Afterglow 8 Hour Powder Highlighter
    3 Shades
    $42.00
Showing 36 of 53
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The Memo

It’s Urban Decay’s new groove.
Video

It’s Urban Decay’s new groove.

The makeup brand has long stood for being different, and now they’re all about being “Pretty Different”. As a tribute to individuality, we love it.

WATCH NOW
Stay Naked: Find your perfect match.
The IN-TRAY

Stay Naked: Find your perfect match.

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