THE IN-TRAY

How to do post-pregnancy beauty

Multi-tasking mums need products that work as hard as they do. Meet mother’s little helpers.

It is often said that when a baby is born, so is a mother. It’s like the birth of a new, improved you. You call it “You 2.0”. But this new you can take a while to get used to. Everything is suddenly different, including your priorities. Your body. And your beauty routine. Remember that episode of Sex And The City when Charlotte spent a whole evening examining her skin in the mirror? Well, you won’t have time to do that ever again. Having a brand new little person to look after can also leave you feeling dead tired instead of drop dead gorgeous. But carving out a time for a few super-fast and effective beauty rituals will help you feel like your old self. It’s the old “put your oxygen mask on first” scenario. Rest and recovery time is paramount for new mothers. The trick is to choose multi-tasking, super products that are perfect for the sleep-deprived and time-poor aka you. Sitting down to feed your baby? Whack on a face mask. Baby sleeping? Lie down with a hydrating mask and multi-task.

Problem: Dehydration

Cause: Breastfeeding, sleep deprivation and simply forgetting to drink because you are so busy looking after baby.

Solution: Fill a big water bottle in the morning, keep it close and sip all day. Snacking on watery foods such as watermelon and cucumbers also helps. Avoid too much caffeine. And give your skin a drink with: Origins Drink Up Intensive Overnight Mask. Put it on before bed or before resting or sitting down to feed your baby, the leave on formula means there is no need to worry if you forget to wash it off. You could also try: Verso Deep Hydration Mask. The hydrogel technology is perfect for multi-tasking mamas because it won’t slip or move on your face making it easy to feed baby, cook dinner or change a nappy while you hydrate.

Problem: Dry, cracked hands and feet

Cause: Can be a side effect of dehydration and more frequent hand washing after nappy changes and other hands-on duties. New mothers may even find their new casual footwear (hello sandals and thongs) can dry out their feet.

Suggestion: This Works Perfect Heels Rescue Balm: will help prevent and repair cracked heels. You could also try: Lanolips Everywhere Multi Cream: the ultimate multi-tasker, this can be used anywhere on the body to nourish dry skin.

Problem: Pigmentation

Cause: Excess hormonal pigmentation leftover from pregnancy. It can take around 12 months to fade naturally.

Suggestion: Applying a weekly exfoliating peel can help remove dead skin cells and darker pigmentation. Using a sunscreen daily will stop brown patches getting darker.

Try using Sunday Riley Good Genes All-in-one Lactic Acid Treatment daily as a serum or mix it with Sunday Riley Ceramic Slip gentle foaming cleanser to make a detoxifying and brightening treatment mask once a week. You could also try: Applying Mecca Cosmetica To Save Face Superscreen SPF50+ for broad spectrum protection against UVA and UVB rays.

Problem: Dark circles and puffy eyes

Cause: Sleep deprivation, time-poor food choices, dehydration and plummeting levels of progesterone (the hormone that thickens skin during pregnancy) all affect our skin. Collagen levels in the skin also drop about six months after giving birth.

Suggestion: Treat dry, tired, puffy eyes to Kate Somerville Goat Milk De-puffing Eye Balm. You could also try: Pretending you have had eight hours sleep by using Skyn Iceland Hydro Cool Firming Eye Gels.

Problem: Hair loss

Cause: It’s normal for women to shed about 100 hairs a day. But during pregnancy, the shedding slows and our hair feels thicker. When hormone levels drop post-birth, shedding resumes and these excess hairs rapidly fall out. The good news is our hair usually returns to a normal growth/shedding pattern within six to 12 months of birth.

Suggestion: Avoiding tight ponytails and being gentle with your hair will also help. Using a hair thickening shampoo and conditioner or leave in conditioner such as Bumble and Bumble Full Potential Range will helps strengthen and protect the hair—46 percent of users surveyed reported reduced hair loss after one month of use. You could also try: Aquis Lisse Luxe Hair Turban to minimize drying and styling time plus help maintain frizz-free hair.

Problem: No time for pampering

Cause: Your new job is a 24/7 commitment.

Suggestion: Choose clever two-in-one products to streamline your beauty. When sleep-deprivation has you confused about whether it’s day or night, Cult 51 Night Cream is a go-to all-in-one serum, eye cream and moisturiser that you can apply any time of day. You could also try: RMS Beauty Lip2Cheek is rich in antioxidants which means it almost works as hard as you do.

Words by Jody Scott
February 2018

SHOP THE MEMO

viewing of products

$99.00 - $247.00