THE IN-TRAY

#NoFilter needed: makeup tips for the perfect selfie

Selfies. Whether it’s a post-break up ‘your loss’ moment, a good lighting opportunity or you’re just really feeling yourself (let’s be honest, do you need a reason?) it’s hard to imagine a time before they were a thing. There’s endless applications and filters to choose from nowadays to nail the perfect shot, but who can be bothered navigating those? Rather than spending time deciding between Crema and X-Pro II or adjusting the exposure in your Light Box app, we think it’s about putting in the hard work before the selfie, so #nofilter becomes your new mantra. We’ve rounded up this edit of products that’ll not only have you forgoing the filters, they’ll also ensure you still look naturally flawless in real life too, so it’s a win-win.

Preparation is key when it comes to laying down a flawless base, 10 minutes is all you need. For a soft-focus glow from within, pop on Transformazing—this sheet mask is drenched in serum that’s packed with niacinamide (improves the appearance of enlarged pores, uneven skin tone and dullness) and kakadu plum (a vitamin c goldmine). Whatever preparation you put in before your base, it’s good to remember that if skin is hydrated and smooth it provides the perfect canvas for everything else to go on top.

The next step is primer. Look for a primer with skin-blurring properties since you want your skin to took look practically poreless and airbrushed—the primer for that is Tatcha’s The Silk Canvas Protective Primer. It is inspired by the final step of the geisha’s skin care, before makeup, where a thin layer of Japanese wax was applied to the skin—this modern evolution of the time-honoured practice creates a smooth canvas and softens imperfections using real silk extracts. While SPF for the day is a must, if at night, avoid using sunscreen or SPF primer. SPF reflects a camera flash, causing a ghostly effect across the face in any photo.

Foundation and concealer are an important part of creating a filter-free makeup look. Seek out a formula that is buildable yet natural so that it provides a second-skin finish, such as MECCA MAX’s Selfie Skin (made for a selfie, right?). This new 2-in-1 foundation and concealer is like Facetune in a bottle. High-coverage with a luminous finish it’s lightweight enough to feel like you’re wearing nothing at all whilst being easy to blend regardless of your tool of choice; hands, damp sponge, or synthetic brush.

Another geisha-inspired product is the Kevyn Aucoin Sensual Skin Enhancer. The brand worked closely with chemists in Japan to perfect the waterproof, sweat-proof, transfer-resistant formula of this multitasker, which can even be applied on the body as well as the face. For the most natural-looking finish to the skin, try it with a damp beauty sponge.

A good selfie is when your cheekbones look like they’ve been carved out by razor-sharp diamonds. Rather than focussing on the perfect angle or shadow when you’re doing your thing in front of the camera, work on chiselling out your features in real life using the Westman Atelier Face Trace Contour Stick—it’s like the Sepia tone for your cheekbones in an incredibly creamy formulation, especially since it’s in stick form. The colour is the perfect taupe undertone, created using special biomimicry pigments that mimic elements of the skin for your most natural-looking, chiselled cheekbones yet.

Powders with talc in them can create camera flashback; think of those red carpet photos where a celebrity looks like they’ve applied corn flour under their eyes. The Laura Mercier Translucent Powder is a cult-favourite not only for its soft-focus finish and ability to create a flawless matte effect over any base, but also because it never shows flashback in photos.

And there’s no point going to the trouble of applying all of the above if it’s not going stay put and provide you with endless #nofilter selfies, so lock that all down with a few spritzes of MAC Prep + Prime Fix+.

Words by Emily Deacon
April 2019

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