THE IN-TRAY

7 ways to make the most of your primer

WE ALL KNOW THAT PRIMERS ARE THERE TO PREP YOUR SKIN FOR MAKEUP, BUT THEY CAN DO MORE THAN JUST THAT. WE’VE ASKED THE EXPERTS AND SHARED OUR OWN EXPERIENCES ON HOW TO REALLY MAKE THE MOST OF YOUR PRIMER.

Get glossy skin

Your favourite celebrities make it look easy, but truth be told, they typically have a makeup artist on standby. So lucky for us, there are a slew of products out there that actually make it that easy. Simply apply a radiance-boosting primer like the Laura Mercier Foundation Primer – Radiance along the high points of your face including the cheekbones, eyelids, top of the nose and cupid's bow.

Even out skin tone

With good lighting, a neutralising foundation and often layers of concealer, we can hide uneven skin tone or hyperpigmentation, but it does take time and persistence. But for the makeup-free days, there are primers that will neutralise your skin tone on its own. Stila’s One Step Correct blends three neutralising shades—green, peach and lavender—to correct redness and sallow tones. Alternatively, try the The Silk Canvas Protective Primer from Tatcha, which utilises pink and gold pearls to blur the look of discolouration and uneven tone.

Mattifying—especially after foundation

For those with oily skin, there’s always that uncertainty of whether your makeup will last the day. Your handbag, car and desk drawers hold blotting papers, mattifying setting mists and powders in case of an oily outbreak. When the product army isn’t enough to control shine, try using your primer like you would your powder. As usual, prep your skin with a mattifying formula like Smashbox Photo Finish Pore Minimizing Primer or the Too Faced Primed & Peachy Cooling Matte Perfecting Primer to keep oil at bay underneath your foundation. Take it one step further by “buffing the primer into your skin over makeup to mattify. It’s like a colourless powder in a tube,” says Will Malherbe, Smashbox’s director of international education and artistry. This is ideal for a mid-day touch up without the over-powdered finish.

DIY tinted moisturiser

Now that the winter weather has really set in, it’s time to update your makeup bag with some hydrating formulas that will plump, nourish and soothe your dehydrated skin. Elyse Reneau, the global pro artist from Too Faced suggests “mixing one pump of Hangover Primer with your Born This Way Foundation to create a tinted moisturiser.” The hydrating primer will soothe dryness, impart a healthy glow to the skin and add longevity to your makeup. Plus, you can customise your coverage by adjusting the primer to foundation ratio.

Correct makeup mishaps

We all know the anguish of eyeshadow fallout spoiling your perfectly applied base or the heartbreak of smudging your mascara. Instead of changing up your whole routine, use your primer to clean up the mess. As Chanel Temple, the global makeup artist from Hourglass suggests, “gently sweep a cotton swab dipped into Veil Primer over the fallout.” It cleans up the area without shifting the products underneath, so you don’t have to start your base all over. Additionally, the same trick can be used to sharpen and clean up winged eyeliners, according to Temple.

Instant cream blush

Whether you're in a pinch without your blush or want to try something new, add a touch of healthy glow to your skin by cocktailing your primer and a cream pigment like your lipstick. Mix a small amount of colour with a smoothing primer like the NARS Pore & Shine Control Primer or the bareMinerals Prime Time Foundation Primer and dab onto the apples of the cheeks to add a touch of healthy colour and radiance. Plus, the formula aids in extending the wear time of your new colour.

Mend your split ends

Nothing beats a fresh cut, a great head massage and a hydrating treatment a for hair vitality, but maintaining the luscious healthy locks that your hairdresser restored can be tough. Often it requires weekly hair masks, changing the way you brush your hair and even updating your bed linen. However, a simple remedy may already exist in your makeup bag. Try the multi-tasking No. 28 Primer Serum from Hourglass, which combines 28 reparative plant oils and vitamins. Just as it preps and nourishes the skin for makeup, it also repairs dry hair and split ends, leaving both hydrated, soft and healthy-looking.




Words by Rhyanna Cardillo
August 2019

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