Full, feathered or fluffy: how to do these three brow styles to update your look

Every brow tells a story. Perhaps it was over-plucked in your teenage years after taking Gwen Stefani’s look a bit too literally. Or when it was victim to late night at-home tint job that left you looking like the unibrow baby from The Simpsons. Brows can really make or break a look. The angles of the face are determined by the brows; they can lift the eyes, narrow or widen the face, they help to frame and highlight your features and create more symmetry. All that aside, it’s important to let your natural shape be your guide. As brow guru Kristin Fisher says it best, "just don't mess too much with your basic shape—good shape is timeless, texture is a trend.” So on that note, here’s some trends you can play with to refresh your look.


As the name suggests, this type of arch looks feathery and wispy in texture—it’s a brow that looks lush, full and natural, but never overdone. You may have heard of the term ‘microfeathering’, made famous by eyebrow artist to the stars, Kristie Streicher. It’s basically a no-needle shaping method that's all about a natural, fluffy-looking brow. Similar to microblading, Streicher uses a fine blade to create tiny incisions. Pigment is then deposited into the incisions, resulting in a natural-looking eyebrow hair. Streicher uses existing brow hairs as the starting point and fills in from there. Sadly, we can’t all have Streicher on speed dial though, so the next best thing is getting your hands on a precision pencil like the Anastasia Beverly Hills Brow Wiz and using microfeather strokes for achieve the same effect. The idea of a feathered brow is to use a tool that mimics real brow hairs. The finer and more precise the tip the better; use small, upward strokes to fill in between your hairs.

And for an even more natural-looking brow, use two different brow pencil colours; one in your natural brow hair colour and another two shades deeper. Think of these two colours as highlights and lowlights for your (brow) hair.

viewing of products


A big trend in brows is the full, bold brow that has more of a ‘masculine’ shape to it. It has less of that lifted arch look, and instead is straighter in shape—google Kendall Jenner and Kate Bosworth for some visual references. To achieve this full brow effect, try applying a thicker gel (for coverage) like the Anastasia Beverly Hills DIPBROW® Pomade or an angled pencil (for a bolder look) that fills in more areas of the brow for a fuller effect (like Morphe's Definer Brow Pencil) According to Fisher, a bold brow that’s also darker than your natural hair colour and makes more of a statement is a good thing. “I actually love when a client wants to be bold. For example, the contrast of blonde hair with a darker brow can sometimes look amazing!” she says.

As for the shape itself? If you decide to adjust your natural shape this can take a little time, as you’ll need to let your arch hairs grow in, reversing any curve you've created manually. This could take six to eight weeks, or longer.While you wait for the hairs in your arch to grow back in, try a hard, waxy pencil—draw short, hair-like strokes with the pencil or a straight-line brush dipped in powder under your arch to flatten it out.

viewing of products


If you want the laminated look but without the time spent in the brow therapist’s chair then listen up! Brow lamination is a technique that restructures the brow hairs and gives them a fuller, brushed up appearance. Now, thanks to the Brow Code Lamination Kit, you can try it at home with this vegan-friendly treatment that contains a keratin solution (which helps to encourage natural hair growth) and follows a five-step process for laminated brows; we’re talking fluffy-looking brows that stay brushed up. If you’re not quite ready to tackle brow lamination at home, then start with a soap brow instead; the effect is almost identical minus the time or effort. MECCA MAX is making this buzzy Insta trend a cinch with their new Brow Guru Super Soap: its waxy, firm-hold texture will defy gravity all day long. Simply dampen your brow spoolie with water, facial mist or setting spray (for best results) and rub bristles into your Super Soap tub. Generously coat brow hairs in an even layer of product and you’ll be amazed at the fluffy, brushed up results.


viewing of products

More memos

back to top