Trusted by the most sought-after makeup artists and the world’s biggest celebrities and influencers, Lilly Lashes has truly taken the makeup world by storm. Founded in 2013 by reality star Lilly Ghalichi, the brand was born from Ghalichi’s love of high-glamour makeup, and the realisation that artists and lash lovers alike were stacking multiple strips of lashes to achieve their desired drama. Knowing that there had to be a better way, the founder created her own collection of ultra-comfortable and lightweight yet full-bodied lashes. The rest is lash history.