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Founded in 1999 by beauty veterans Max and Nina Leykind, the company began with Nina’s mission to create the perfect mascara. Now, a cult phenomenon, it’s endorsed by top beauty influencers, editors and consumers the world over.
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This is my go-to mascara for when I am working out or a hot day! It's waterproof, the tubing formula does not budge and it's full of nourishing botanicals to help your lashes grow!
Meaghan, MECCA Marketing