Founded by clean beauty entrepreneur, Nancy Twine. Briogeo was inspired by a family tradition of formulating personal care products from scratch at home. As a young girl, Nancy would assume the role of sous chef to her grandmother to create hair treatments, face masks and body scrubs using natural ingredients from her local health food store. With their texture-specific product offering, Briogeo caters to all hair types with simplified regimes to take the guesswork out of hair care. All products are free from harsh sulphates, silicones, parabens, phthalates, DEA and synthetic colour and packaged in recycled (and recyclable) bottles. Their core values are individuality, transparency and diversity.