THE IN-TRAY

8 Vegan Beauty Buys Raising The Bar

8 Vegan Beauty Buys Raising The Bar 8 Vegan Beauty Buys Raising The Bar
Photograph by Pete Daly.

Animal-activist beauty junkies, rejoice; ethics come first but glamour has finally caught all the way up. Introducing no-compromises vegan skin care and the animal-conscious cult colours that even makeup artists swear by. “Vegan beauty is definitely on the uptrend,” observes MECCA’s Head of Education, Jacob Stanley. “The huge demand for vegan products means that brands have really upped their game; products can’t just go animal free, they also have to do more and work faster just to cut it.”

So drumroll, here’s an edit of the absolute best, tested and ticked by our own vegan insiders. Also, trust the fact that every product in this edit is both vegan and cruelty-free. “It’s important to know that a ‘cruelty-free’ stamp means that a product is not tested on animals, though it could contain animal-derived ingredients. On the flipside, ‘vegan’ labels mean no animal ingredients yet could still be tested on animals,” explains Jacob. Legit vegan buys even exclude ‘no-harm’ ingredients like beeswax or honey and proteins or acids from milk.”

Welcome to slick packaging, serious natural science and straight-up, animal-loving sophistication. Because ethical-luxe is a thing now.

1

A (TRULY) CLEAN SLATE

Hallelujah because every face needs micellar water and this one, of 100 percent renewable plant origin, is a miracle. Blitzing makeup, pollution and extra oiliness, the soothing lotion of Cornflower extract and Damask Rose increases elasticity, smooths wrinkles and infuses your face with cushy moisture.

Mecca Cosmetica Clean Slate Micellar Water

2

THE REALLY ESSENTIAL FATTY ACID

Quitting fish oil capsules? Here’s a true beauty oil that goes straight to your skin. “Marula oil, cold-pressed from the pip of an African fruit, is having a moment because its Antioxidant and Essential Fatty Acid levels are higher than almost anything else,” Jacob explains. Our pure, unrefined fave is also age-proofing, hyper-hydrating and luxurious yet is also anti-microbial so it’s ideal for spotty skin.

Drunk Elephant Virgin Marula Luxury Face Oil

3

AN ENLIGHTENED PALETTE

This brand has long held artist-approved cult status but few realise Hourglass shows legit animal love, too. Pros have been obsessed with this cult soft focusing, skin-strobing, face perfector forever. Vegan MECCA staffer Isabel Bray reports: “It very subtly manipulates the contours and high points of the face; you can never look overdone or harshly sculpted.”

Hourglass Ambient Lighting Palette

4

THOUGHTFUL ANTI-AGEING

Dr Dennis Gross’ M.D. line is a breakthrough for vegans chasing cosmeceutical, anti-ageing payoff. “Powerful ingredients Hyaluronic Acid and Retinol can have an animal origin so have been problematic for vegans,” adds Jacob. “Dr Dennis Gross is your go-to: his Retinol and Hyaluronic Acid products are all from plants or lab-made synthetics made in a lab. And they work hard.”

Dr Dennis Gross Hyaluronic Moisture Cushion

5

CONSCIOUS COLOUR – AND CUTENESS

Darling as a kitten meme you binge watch on the bus, this triple-tone tint and highlighter is also as flattering as a baked blush gets. “Great makeup can be tricky for vegans as a lot of colours contain carmine [from insects] or other animal-derived agents,” explains Isabel. Not this silky gorgeousness! The pigment is for real and entirely animal ethical. Bask in the peachy-fresh glow.

Too Faced Sweethearts Perfect Flush Blush

6

THE IN-THE-KNOW GLOW

Right now, it’s all about the peel mask; if not for the convenient skin fix for the super-smooth, pore-perfecting finish it leaves in its wake. This glow-giver from the good clean folk at REN gets our vegan vote for its clever, natural acid combining (Glycolic, Lactic, Citric and Tartaric) with a support crew of Pineapple, Passionfruit, Lemon, and Mexican Papaya to rev up radiance. Ten minutes is all you need to emerge anew. [NB: This is not for you if you have super-sensitive skin.]

REN Glycol Lactic Radiance Renewal Mask

7

EDIBLE CLEANSER

100 percent Coconut oil, definitely fits the most dedicated vegan lifestyle. The way this dreamy oil melts mascara might just change your life and if you’re naturally quite oily, you won’t believe how clean it makes your face feel. Also an excellent everything-balm—moisturiser, split-end sealant, lip balm…you name it.

RMS Beauty Raw Coconut Cream

8

FEEL-GOOD FOUNDATION

We gave our vegan pro a bottle of this to trial on as many faces as possible. Isabel reports back: “It’s buildable, medium-full coverage that blends seamlessly into the skin. The feel is relatively lightweight and you’ll get a natural, luminous finish. It’s great for normal-dry skin types seeking a bit of extra hydration.” We’ll take it! And a vegan makeup brush thanks.

Urban Decay Naked Skin Weightless Ultra Definition Liquid Makeup

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