THE IN-TRAY

BEAR VITAMINS WILL CHANGE THE WAY
YOU LIVE AND FEEL IN ONE STEP

Want the secret to living life running on all cylinders? We have the answer. BEAR vitamins are set to change the way you live and feel in one simple step. It’s as easy as popping a tablet alongside your avocado on toast!

Hands up who has time for fussy health routines? We thought not—so rejoice, the wait is over, MECCA has finally introduced its first wellness supplement range BEAR vitamins—is that the sound of applause we hear? You’re welcome. It’s the brainchild of the husband and wife duo Samuel Leetham and Saasha Burns, who took their love of wellness and bottled it after taking a trip to the chemist and were bamboozled by choice. The Melbourne-based duo dreamt up their own line and worked alongside a team of naturopaths in Northern Queensland to bring to life the Australian-made, manufactured and owned concept. The result is a range of daily vitamins using native plant based and laboratory-made ingredients of the highest quality and proven efficacy.

Founder Saasha Burns says BEAR has been devised to support four distinct lifestyle territories, and are all gender neutral. Choose from Protect to help boost immunity, Perform for clarity (yes please!), Restore for energy and Explore for balance.

“BEAR uses highly activated ingredients that are more bio-available and this allows nutrients to be more quickly absorbed and used by the body, " Burns says.

Naturopath and Head of Product Development, Mathias Manicaros, who helped create the range, says: “BEAR has also used ‘standardisation’—a process pioneered here in Australia and now internationally which uses only the therapeutic component of a herb or plant-based ingredient. The non-therapeutic component of the ingredient is removed to ensure the potency and efficacy of the ingredient.”

MECCA Brands founder and CEO Jo Horgan says BEAR is a welcome addition to the MECCA family. “We pride ourselves on discovering and embracing the most exciting brands so with the explosion of the wellness movement it’s only natural that we would move into this space.”


Story By Anita Quade

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